Senior Manager, Marketing Operations and Technology

Das ist der Job

Establish, document, and champion a unified marketing playbook of Standard Operating Procedures (SOPs).

Darum lohnt es sich

Responsibilities Develop, optimize, and scale project management workflows within ClickUp to seamlessly guide omni-channel campaigns, events, creative content, and digital media production from initial concept to execution.

Proactively manage timelines, capacity, resolve bottlenecks, align cross-functional resources, and oversee the trafficking and deployment of paid advertising, digital media, and creative assets to ensure deadlines and budgets are met.

Serve as the primary organizational conductor, streamlining communications and aligning priorities between MarComm, IT, Programs, Development, Operations and partners and stakeholders. In close partnership with IT, develop and execute a forward-looking MarTech roadmap.

Conduct regular system health audits to maintain data hygiene, ensure seamless data synchronization between systems, and optimize user licensing.

Configure and maintain the technical backend of our marketing ecosystem to support digital advertising tracking, custom landing page conversion funnels, pixel tracking, and targeted audience segmentation within the CRM. Stay on the pulse of emerging marketing technologies, website optimization strategies, and practical AI capabilities.

Requirements 5–8+ years of progressive experience in Marketing Operations, MarTech management, or technical project management within a fast-paced non-profit, corporate or agency environment.

At least 5+ years of hands‑on experience embedded within a marketing department or advertising agency, specifically balancing creative project management with rigorous systems administration. Bachelor’s degree in Business Administration, Marketing, Information Technology, or a related field (or equivalent practical experience).

Power‑user proficiency in ClickUp (or in tools like Asana). Deep, hands‑on familiarity with digital architecture, media tracking, website analytics, Google analytics, and marketing automation integration, and Salesforce CRM. Robust experience managing enterprise social media suites (specifically Sprout Social).

Core Competencies Demonstrates expertise in Marketing Operations and MarTech management, with a strong focus on project management workflows, digital media production, and data synchronization. Proficient in utilizing ClickUp and other marketing tools to optimize campaign execution and enhance organizational communication. #J-18808-Ljbffr