Responsibilities Driving insight generation across B2B marketing organization Analyzing performance across marketing channels, audiences, and the full marketing funnel Providing regular insights to channel owners to improve efficiency and ROI Delivering recommendations, building dashboards, and automating insights for data‑driven decision‑making Leading analytics projects from start to finish, including developing attribution systems and building segmentation models Presenting findings and recommendations to marketing leadership and senior stakeholders Requirements Bachelor’s or Master’s degree in Analytics, Data Science, Business, Economics, or equivalent professional portfolio 5+ years of experience in B2B marketing analytics, business intelligence, or revenue analytics Proficiency in SQL and Power BI (required) Experience with CRM, Marketing, and Sales Platforms (Marketo, CJA, Atlas, etc.) Strong understanding of multi‑touch attribution, marketing, B2B funnels, and revenue dynamics Ability to manage and mentor analytical talent Excellent communication and data storytelling skills, able to simplify complexity for diverse audiences #J-18808-Ljbffr
