(Senior) Technical CRM Manager (all genders)

Das ist der Job

Data Management & Segmentati

Darum lohnt es sich

Your tasks and responsibilities will include: Technical Infrastructure & Enablement Develop and maintain CRM templates for various campaigns and automated flows, ensuring they are customizable and scalable for local teams.

Liaise with Engineering and Data teams to manage and oversee the ingestion, integration and maintenance of data within the CRM system (Braze) to ensure data accuracy and accessibility. Facilitate the adoption of best practices and innovative CRM solutions across all local teams.

Be a focal point for any troubleshooting with our CRM tool support team. Du als Teil von tonies: You as part of tonies: Are you passionate about developing tailored and delightful interactions for parents to provide screen-free edutainment to children?

We are looking for a (Senior) Technical CRM Manager to take our customer engagement and lifecycle management onto the next level. This role is pivotal in driving our automation efforts and enabling our local CRM managers to execute effective CRM strategies.

The ideal candidate will have a strong technical background, particularly in CRM systems (preferably Braze), enabling infrastructure (ex. webhooks, APIs, HTML email & in-app templates) and experience in creating templates, managing data ingestions, and implementing technical solutions for CRM efforts.

Technical Support & Collaboration Work closely with local CRM and marketing managers to understand their needs and provide technical support and guidance.