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Responsibilities Shape and execute our engagement strategy to increase retention and engagement for Justplay App Users and across our gaming ecosystem Drive product growth by leveraging gamification, behavioral science, and habit-forming mechanics Identify opportunities to improve key retention and engagement metrics while optimizing LTV Design and run A/B tests and experiments to validate product hypotheses and inform decisions Use user feedback and behavioral data to iterate and enhance product features Collaborate with marketing, analytics, and development teams to align events with campaigns and deliver exceptional player experiences Stay ahead of industry trends to keep our product innovative and competitive Requirements At least 4 years of experience in driving product retention and engagement in the mobile industry, preferably in mobile games, loyalty platforms and other B2C apps.
Data-driven mindset with experience designing impactful product engagement strategies Strong project management and analytical skills Excellent English communication skills for clear idea articulation and cross-team collaboration #J-18808-Ljbffr